Michaela Regneri works as a Senior Expert for Artificial Intelligence & Cognitive Computing at OTTO (Hamburg).
She is fascinated by AI, especially by its visual, linguistic and cognitive implications for human-computer interaction. After her PhD in Computational Linguistics, she joined Der Spiegel
magazine as an R&D engineer, working on search and text mining for the newsroom. In 2016, she started to work at OTTO as a product manager for Business Intelligence Analytics, developing
applications with and around data science. In her current role, she continues to develop different areas of AI for e-commerce, with a particular interest in AI innovation processes and corporate
At MediaTech Hub Conference, you can find her at “Consumerism: The Rules Have Changed” in a discussion with
Aral Balkan and Marjorie Hernandez de Vogelsteller. The session takes place on at 12 noon on Nov 10, as a part of the track MediaTech & Society. In preparation, Michaela Regneri was so kind
to answer the following three questions:
In one sentence: What does "Media technology” mean to you?
Moving information and communication to a new era in which everyone is customer, provider and supervisor at the same time.
Where do you see the biggest opportunities for MediaTech in your sector?
Give customers, employees and business partners an individualized, enjoyable experience around online shopping.
What are the key messages you will share at #mthcon2021?
AI enables sustainable business growth - if we let that happen.
Get to know Aral Balkan and Marjorie Hernandez de