We are delighted to present more than 20 inspiring sessions on #MediaTech and about 50 fantastic speakers from all over the world. You can find the complete programme overview online – we have picked out a few highlights for you:
…#mthcon2020 speakers briefly introduced. In this episode: Monica Landers who is the founder and CEO of StoryFit, a technology company that provides AI analytics for the publishing and entertainment industries.
AI forecasting for film has gone from a tech hype to a key tool for major Hollywood studios and platforms. By analysing and combining millions of data from the film world, AI forecasting promises to predict tomorrow’s media successes. But is it really making the film industry better and smarter? Or is it seeing distributors abandon risky, groundbreaking storytelling for safer mainstream ventures? How do AI forecasting and the creative side of filmmaking go together?
Like no other, this year confronted us with the challenge – and the chance – to overcome spatial distances by virtual means: From one-on-one discussions to team meetings and major events – we cannot overestimate the importance of real-time exchange and live presence, both privately and professionally. In the light of pressing issues such as hygiene restrictions or climate change all industries need to familiarise with new ways of connecting people and creating a sense of “live experience”
In our new series #MediaMonday we will give you bi-weekly insights on MediaTech in the context of film, television and broadcasting, and introduce programme highlights of the #mthcon entertainment stage. This week: How to create a better future for film?
The live event of MediaTech Hub Conference is taking place in Babelsberg Studios – the Hollywood of Europe. This is where the development of media technologies began a 100 years ago. In our new video Peter Effenberg, Head of Conference, and Andrea Wickleder, Hub Manager of MediaTech Hub Potsdam, take you to Rotor Film. This historic location is today one of the most innovative studios for film post-production and the venue for the Entertainment Stage of #mthcon.
More than ever before, the last few months have shown us what digital video and audio technologies have to offer for re-adjusting to a "new normal". As MediaTech Hub Conference, we have long been dedicated to the question of how digital audio and video technologies can shape and improve our lives and our work. We are thus even more delighted that the MediaTech Hub Conference will take place this year on November 11-12 – and for the first time in a hybrid format!
Media Technologies are revolutionizing Real Estate - especially through XR. Meet VR Researcher Risa Tadauchi (Zaha Hadid Virtual Reality Group) and Boris Goldshteyn (CEO, ALLVR GmbH) who tell you all about the fascinating possibilities the new tools offer to architects and the real estate business.
Media Technologies are making their way into our lives, and into saving our lives. The healthcare sector is filled with different use cases, from pain therapy or treating PTSD (posttraumatic stress disorder) with Virtual Reality to fully digital and cloud based patient information and training experiences. Visualizing a tumor in the human body correctly can not only decide over life and death during an operation.
Why is data driven marketing the cutting edge of branding? At #mthcon the experts Hannes Weißensteiner (ARTEFACT) and Björn Bremer (Ogilvy) provide valuable insights from different industries. Over the years Björn Bremer has been named as one of the ‘top ten most influential people in advertising under 30’ by AdAge twice. Hannes Weißensteiner was lead of data driven marketing within Deloitte Digital, the largest consulting service provider in the world before.