Media Technologies are revolutionizing Real Estate - especially through XR. Meet VR Researcher Risa Tadauchi (Zaha Hadid Virtual Reality Group) and Boris Goldshteyn (CEO, ALLVR GmbH) who tell you all about the fascinating possibilities the new tools offer to architects and the real estate business.
Media Technologies are making their way into our lives, and into saving our lives. The healthcare sector is filled with different use cases, from pain therapy or treating PTSD (posttraumatic stress disorder) with Virtual Reality to fully digital and cloud based patient information and training experiences. Visualizing a tumor in the human body correctly can not only decide over life and death during an operation.
Why is data driven marketing the cutting edge of branding? At #mthcon the experts Hannes Weißensteiner (ARTEFACT) and Björn Bremer (Ogilvy) provide valuable insights from different industries. Over the years Björn Bremer has been named as one of the ‘top ten most influential people in advertising under 30’ by AdAge twice. Hannes Weißensteiner was lead of data driven marketing within Deloitte Digital, the largest consulting service provider in the world before.
What is the new reality for narrative design in immersive storytelling? Meet the internationally recognized VR and AR storytelling pioneer and author Stephanie Riggs and listen to her keynote called “The End of Storytelling?” at #mthcon. The narrative designer and immersive technologist will share her game-changing theory and personal experiences with our audience. Why is it so important to move beyond traditional ideas of storytelling for the future of narrative branding across industries?
We proudly present the first 12 amazing #mthcon speakers from around the globe to you today. Some of them travel to Germany from as far as the US, Canada and China - just to be able to tell you about their amazing experiences. How do companies benefit from the emerging technology trends in media? This is
the main question we discuss at the conference. We get to know and discuss use cases from all over the world in both entertainment and industry.
Which innovative tools, services, workflows and resources enable innovation? How do new content creators approach the creative process? In what way do they work differently from traditional television production companies and what can their TV counterparts learn from them? At #mthcon you will receive an exclusive presentation from the Digital Production Partnership (DPP) on their groundbreaking research into the future of production and find answers to all the questions above.
Innovation in the streaming space is about far more than winning over mainstream markets. Instead, niche VODs are emerging as pioneering players with unique strategies to capture audiences with special interests. This session will map the importance of technology for success among niche VODs - providing highly personalised experiences, top-notch curation and beyond.
Until now, data has existed as dashboards, line graphs, pie charts, and scatter plots. This no longer accurately communicates insights because scale, complexity and variety of modern datasets continue to grow exponentially. An immersive data environment offers a much better way to explore datasets naturally and holistically, while decreasing the amount of time and effort needed to discover actionable insights.
If you create more than three billion views a month with factual content, there must be a secret, how this works. Right? At #mthcon you will meet THE expert for building online fan communities. He knows how to achieve great reach and how factual content online can be monetized. His name is Sam Barcroft (UK).
Digital Humans are on the rise. They are the perfect illusion of reality and they are getting affordable now. But who are the creators of digital humans? Why are they created? Meet Hermione Mitford Flynn, CEO of the leading 3D animation and motion capture studio Mimic Productions and the 3D avatar of herself called EM at #mthcon.
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