Head of Agency Development at Samsung Ads Europe
Andy Jones is Head of Agency Development at Samsung Ads. His passion and comprehensive knowledge of the industry from both agency and media owner perspectives lead him to his most recent role at Samsung Ads. In his role Jones is responsible for developing and redefining advertising strategies for advanced TV by helping clients leverage first-party data from Samsung TVs to gain unmatched audience insights.
Jones has 20 years’ experience and knowledge of TV & Video having worked at Roku, Videology and prior to that at Channel 4. Like many in media, Andy’s foundation was as a Zenith TV Buyer at the old Paddington office. Whilst TV has changed significantly in that time, the experience has given Andy the extensive agency knowledge for his role with Samsung.
How AI Ad-Insertion & In-Stream Shopping are Changing the Game