NOV 12  15:30 - 16:15

Entertainment Stage  Discussion

Track  Data

The State of Forecasting: Is AI the Hidden Champion

of Tomorrow's Media Successes? 

AI forecasting for film has gone from a tech hype to a key tool for major Hollywood studios. What have we learned so far about its successes, its future promise, and its limitations still to be overcome? Is it making the film industry better, faster and smarter as promised? Or is it seeing studios abandon risky, groundbreaking storytelling for safer mainstream ventures? We will debate about the usage of data in movies & TV series development and forecasting with experts coming from different perspectives.

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