Asher Jay, National Geographic explorer turned entrepreneur, is the founder of IncOperate, a community-driven blockchain application that merges ESG impact
investing with conscious consumerism. Asher’s career arc has taken her from fashion designing on Seventh Avenue to campaigning against blood ivory on its Billboards. Her work has contributed to
raising consumer awareness and empowering citizen action for well-known brands like Prada, Adidas, l'Oreal and others. From business to design, Asher’s efforts have always pushed the boundaries
of technology as the final frontier to promote access, scale transformation and solve inequity.
Asher‘s passion is exploring how people, planet, purpose and prosperity can intersect for positive impact. Her core message always remains: the fate and future of
humanity and the planet rest with us all as stakeholders, whether a brand, a nonprofit, government agency, educational institution or end consumer. From big name brands like Prada, Biotherm,
Sambazon & Adidas to well-known non-profit organizations like WWF and National Geographic Society, this interdisciplinary designer harnesses the effective application of cutting-edge
technology, her genuine business acumen and practical experience in marketing, public relations, heading up a company with large-scale production lines, and combining this with a fluency in
sensorially evocative visual discourse that transcends normative communication barriers.