brand eins Opening Talk
10:00-10:45 AM
Laura Jenner | ITV
Mark Harrison | DPP
Moderated by
Holger Volland | brand eins
Presented by
Audience
11:00-11:45 AM
Understanding audience preferences is crucial. Producers, content delivery networks, and distributors analyse data to gain insights into behaviour. Who is our target audience? How can we use this data more effectively?
Hans Hoffmann | EBU
Till Sudworth | NPAW
Helga Löbel | UFA
Angela Moneke | Working Title Films
Journalism & MediaTech
11:00-11:45 AM
Is there a future for journalism?
Richard Gutjahr, journalist and digital pioneer, discusses his theory on how journalists should face the era of AI going forward with Eva Wolfangel, author and tech journalist.
Richard Gutjahr | Journalist
Eva Wolfangel | Journalist
Presented by
Audience
12:00-12:45 PM
Aggregate, recommend, personalise: the tech
behind it all
Content overload: countless choices on multiple platforms. Aggregating fragmented content providers is as much of a challenge as recommending and personalising content across platforms. How can audiences find their desired content, and how can we help them do so?
Simon Hawe | Joyn
Einat Kahana | Viaccess Orca
Rahul Patel | Ampere
Hannah Taieb | Spideo
Journalism & MediaTech
12:00-12:45 PM
A discussion between experts featuring their different perspectives on how to deal with the future challenges of media technologies, especially AI, in content creation and audience engagement.
Sascha Devigne | STUDIO 47
Anna Lena Schiller | Algorithm Watch
Richard Gutjahr | Journalist
Holger Volland | CEO of brand eins Medien AG
Presented by
AI
2:00-2:30 PM
Exploring the frontiers of AI-generated visual content
Text-to-image programmes like Runway's Gen-2 or Midjourney have already revolutionised filmmaking, but further exploration is needed to uncover AI's potential in the creation of visual content. How far can developments in AI technology push the boundaries of production?
Evan Halleck | VFX Artist
Guest of Honour: Norway
2:00-2:45 PM
The Northern Way: Leading public service broadcasting into the digital age
Why has the Norwegian public service broadcaster been so successful in building strong positions on streaming platforms? What have been the critical choices that have led to success, and what does public service broadcasting look like in the digital age?
A FireSide Chat with Inge Thorud, Head of Product Strategy, NRK.
Inge Thorud | NRK
Presented by
AI
2:45-4:30 PM
Your new co-worker: creative AI tools
AI tools are transforming film and TV production. In a series of case studies, innovators reveal rapid, streamlined filmmaking processes with examples of AI-assisted script visualisation, editing, subtitling, CGI, VFX, and diversity tracking.
Part I. 2:45 - 3:30 PM
Volha Paulovich | PentoPix
Tijana Prodonovic | Wonder Dynamics
Rob Hall | Flawless
Part II. 3:45 - 4:30 PM
Caecilie Bach Kjærulf | MediaCatch
Aaron Jones | Yepic AI
Guest of Honour: Norway
3:00-3:45 PM
Northern Stars: Four exciting media tech startups from Media City Bergen
Why is the Norwegian media tech scene so far ahead of the curve? Get to know four startups in this fast moving and exciting presentation curated by the Media City Bergen tech cluster.
Maria Amelie | Factiverse
Helge Høibraaten | Cutting Room
Linn Veronica Bredesen | Kunnusta presenting Mimir
Håkon Espeland | Muybridge
Presented by
AI
4:45-5:30 PM
NVIDIA AI - Creation through Imagination
From illustration to 3D animation, concept design to final frame, creators are finding advanced tools that accelerate their workflows and present exciting possibilities. In this session you will learn about NVIDIA's platform for visual computing and the ecosystem it enables.
Rick Grandy | NVIDIA
Guest of Honour: Norway
4:00-4:45 PM
Will data-driven decision-making and production affect content across platforms? Why has Norway emerged as one of the industry leaders in the adaptation to innovations in media technology? Hear more from Norwegian industry-leaders and decision makers.
Sveinung Golimo | Nordisk Film
Stein B. Kvae | Drylab
Tonje Vågen Aase | Monster
Presented by
Concert & Drink Reception
6:00 PM@ Babelsberg Studios
The German Film Orchestra Babelsberg will give an exclusive concert for participants of #MTHCON23 on the evening of the first conference day. Over 40 musicians will play film music directly in the scoring stage of the film orchestra. After the concert, there will be a Drink Reception in the garden backyard.
#MTHCON23 Breakfast
9:30-10:45 AM@ Babelsberg Studios
#MTHCON23 Meet the Speakers Breakfast
Start your day with a tasty breakfast and meet some of the speakers of #MTHCON23 in person for exchange and talks. Tables will be hosted by Evan Halleck (VFX Artist), Angela Moneke (Working Title), Tijana Prodonovic (Wonder Dynamics), Rick Grandy (NVIDIA) and Benedikt Frey (Samsung TV Plus). Please register in the App!
Presented by
Babelsberg Open Doors
9:30-10:45 AM@ Babelsberg Studios
Babelsberg Open Doors
Explore some of the most interesting companies at the campus of Babelsberg Studios.
More details will be announced shortly before the conference.
Babelsberg Expertise
Sep 28Expert Stage
11:00 - 11:45 AM
Creativity & Tech - Fireside Chat with Roman Coppola
Roman Coppola is a director, screenwriter, producer, and inventor. Growing up in the world of filmmaking, Coppola earned his stripes by wearing all hats available on set, from sound recording to cinematography, to writing, directing, producing, even acting. In his FireSide Chat, he will speak live from Los Angeles with moderator Kate Bulkley about intertwining creativity and tech, followed by Q&A.
Roman Coppola | American Zoetrope
AI
11:00-11:45 AM
Embark on an exciting journey into the world of artificial intelligence with AI expert Jacques Alomo and learn how to use image and text systems easily yourself. Our beginners’ workshop is the ideal opportunity to explore the diverse applications of these technologies at first hand.
Jacques Alomo | creamlabs AI
Presented by
Babelsberg Expertise
Sep 28Expert Stage
12:00 - 12:45 PM
Workflow Challenges in High End Serial Drama
The Swarm, The Empress, All Quiet On The Western Front, Black Widow – with Rebekka Garrido and Franzisca Puppe two of the most experienced Post Production and VFX Supervisors are giving insights into the latest technologies and state-of-the-art workflows of some of the most-viewed productions in the last two years – some of them made at Babelsberg.
Rebekka Garrido I Post Production Supervisor
Franzisca Puppe I VFX Supervisor
AI
12:00-12:45 PM
Embark on an exciting journey into the world of artificial intelligence with AI expert Jacques Alomo and learn how to use image and text systems easily yourself. Our beginners’ workshop is the ideal opportunity to explore the diverse applications of these technologies at first hand.
Jacques Alomo | creamlabs AI
Presented by
Workshop
11:00 AM - 13:00 PM
Monetize your Assets with Cybersecurity
Business Models You Probably Haven't Thought of Yet!
In this workshop, participants will learn about important applications of cybersecurity technologies in the media sector, discuss innovative security-based business models, and use security building blocks to develop future-proof business models in small teams for given or their own use cases.
Waldemar Berchtold | Fraunhofer Institute for Secure Information Technology
Presented by
Workshop
11:00 AM - 13:00 PM
In an era where technology and art are merging, artificial intelligence is radically changing the film world. Babelsberg is the leading player in the field of digital actors.
In this workshop, we will dive into the exciting possibilities of AI. Together, we will explore the latest trends, opportunities and challenges that AI offers to the film industry. Whether you are a film professional or a technology fan - here you will discover the cinema of the future.
Sven Bliedung | Volucap
Presented by
Monetisation
Sep 28Expert Stage
2:00-2:45 PM
Tech for new revenue: Content monetisation beyond the usual sources
New revenue streams beyond subscription models and advertising? From In-Stream-Shopping to NFT collectibles, we take a look at some current use cases and explore brand-new reporting software used to increase transparency along the value chain.
Danny Jeske | RTL Deutschland
Irmela Wrogemann | jay
Maria Tanjala | FilmChain
Global MediaTech Pitch Day
2:00-2:50 PM
Global MediaTech Pitch Day - Round 1
The Global MediaTech Pitch Day at #MTHCON23 supports the global ecosystem of media startups in the era of visuals, performance marketing and AI. Explore some of the world’s most innovative MediaTech startups.
Presented by
Monetisation
Sep 28Expert Stage
3:00-3:45 PM
Content, monetisation and advertising – the big leagues
With subscriber numbers falling, broadcasters are looking for ways to monetise increasingly expensive content: from SVOD to AVOD, to FAST and new advertising models, which strategies are the major players in the game discussing?
Benedikt Frey | Samsung TV Plus
Sabine Anger | Paramount
Global MediaTech Pitch Day
3:00-4:00 PM
Global MediaTech Pitch Day - Round 2
The Global MediaTech Pitch Day at #MTHCON23 supports the global ecosystem of media startups in the era of visuals, performance marketing and AI. Explore some of the world’s most innovative MediaTech startups.
Presented by
SUMMARY #MTHCON23
4:00-4:45 PM
The global tech vision – Wrapping up #MTHCON23
MediaTech visionary, ecosystem builder and Head of Cannes NEXT, Sten-Kristian Saluveer wraps up #MTHCON23 with his most important takeaways on audiences, AI & data, content, and monetisation.
Sten-Kristian Saluveer | Festival de Cannes
Global MediaTech Pitch Day
4:15-5:00 PM
Global MediaTech Pitch Day – Jury Decision
The Global MediaTech Pitch Day at #MTHCON23 supports the global ecosystem of media startups in the era of visuals, performance marketing and AI. Explore some of the world’s most innovative MediaTech startups.
Presented by
Workshop
2:00-4:30 PM
Creative Product Development for IoT (Internet of Things) in Media
The Smart Systems Hub together with the MediaTech Hub Potsdam invite you to harvest new ideas and scenarios for the future of the media industry, by leveraging Futures Thinking methodologies, incorporating agile methods, and exploring the integration of IoT (Internet of Things) technologies.
Marina Chkolnikov | Smart Systems Hub
Madlen Mollinger | Smart Systems Hub
Olympia Tsakiridou | MediaTech Hub Innovator
Presented by
Global MediaTech Pitch Day – Award Ceremony
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Photos by
Andrea Hansen
Lars Hübner
Beate Waetzel
Studio Babelsberg AG